83% of Consumers Attribute Some Part of a Bad Customer Service Experience to Live Agent Interactions Burlington, MA, January 13, 2010 – Nuance Communications, Inc. today announced the findings of a commissioned study conducted by Forrester Consulting on behalf of Nuance titled, “Driving Consumer Engagement with Automated Telephone Customer Service.” The study revealed that consumers rate automated telephone customer service higher than live agents for certain straightforward interactions. In five out of ten posed scenarios, consumers preferred automated telephone customer service systems over live agent interactions for tasks like prescription refills (66% rated automation highly, compared with 52% for live agent), checking the status of a flight from a cell phone (61% versus 49%), checking account balances (59% versus 36%), store information requests (55% versus 37%), and tracking shipments (53% versus 47%). The survey also revealed that automated telephone systems […]
According to the recent Forrester Enterprise And SMB Networks And Telecommunications Survey, North America And Europe, Q1 2009, 32% of the 279 network and telecommunications managers surveyed indicated they planned to upgrade their IVR in the next 12 months. Before a decision is made, companies need to consider their options for upgrading their IVR and compare the differences between premise based and network based voice portals. Voice portals are standard based platforms that support multiple speech or touch tone applications. Forrester’s survey indicates 22% of companies plan to add speech applications this year to improve automation of customer transactions and provide better customer service. Look For the Solution That Best Fits Your Business Network based services provide a means to support advanced applications from a carrier’s network. The benefits of network based services are flexible OPEX pricing and faster time […]
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